As a business owner, you’ve invested everything—time, money, and sweat equity—into building something meaningful. But here’s the uncomfortable truth: 70% of family businesses don’t survive past the first generation, often due to inadequate financial planning. Life insurance isn’t just another expense. It’s strategic protection that keeps your business running and your family secure when they need it most.
Unlike traditional employees, your income varies. Your personal and business assets intertwine. Your death could trigger loan defaults, partnership buyouts, or estate taxes that force a fire sale of everything you’ve built.
Start with term life insurance to handle short-term, high-impact needs—like business loans, key-person dependency, or buy-sell arrangements—with wallet-friendly premiums.
Add whole life insurance to fund succession plans, protect against key-person loss, support buy-sell agreements, and ensure your legacy lives on—even after you're gone.
When business needs arise—expansion, payroll crunches, or unexpected opportunities—the cash value of a whole life policy is ready. You can borrow against it, generally tax-free, with flexible repayment terms.
Cash value in a whole life policy grows tax-deferred, and policy loans are usually tax-free. Meanwhile, the death benefit to your estate is typically tax-free as well—helping safeguard your business and your heirs.